Background of the Study
Supply chain management plays a pivotal role in ensuring the availability and affordability of products in retail markets. The global and local retail industries have experienced significant challenges due to supply chain disruptions, often resulting in increased product prices, delayed deliveries, and stockouts. In recent years, external factors such as the COVID-19 pandemic, geopolitical tensions, and economic instability have exposed the vulnerabilities of supply chains worldwide. According to Adebayo et al. (2023), disruptions in the supply chain have cascading effects on inventory levels, cost structures, and ultimately, retail pricing.
In Yobe State, Nigeria, supermarkets rely heavily on national and international supply chains for their inventory. However, factors such as poor infrastructure, insecurity, and inflation have compounded the fragility of these supply chains, leading to frequent product shortages and price volatility. Ahmed and Gana (2024) highlight that insecurity in the northeastern region of Nigeria, including Yobe State, has severely disrupted transportation routes, contributing to increased logistics costs. These disruptions ultimately translate into higher retail prices for consumers, who are already burdened by low purchasing power.
The study of supply chain disruptions and their effect on retail pricing is essential to understanding the dynamic interplay between operational challenges and consumer pricing. Effective supply chain management strategies and mitigation measures are critical for supermarkets to sustain profitability while ensuring affordability for customers. This research seeks to explore how these disruptions influence product pricing in Yobe State's supermarkets, thereby contributing to the growing body of literature on supply chain resilience and pricing dynamics.
Statement of the Problem
The consistent rise in retail product prices in Yobe State has raised concerns among consumers and policymakers. Supermarkets have reported significant challenges in maintaining stable inventory levels due to frequent supply chain disruptions. Despite efforts to optimize operations, factors such as heightened transportation costs, delays in product delivery, and inflation continue to affect pricing strategies (Ogundele & Musa, 2023). The impact of these disruptions is particularly pronounced in regions like Yobe State, where insecurity and poor infrastructure exacerbate supply chain vulnerabilities.
Although previous studies have examined supply chain disruptions in Nigeria, limited research has focused on their direct impact on retail pricing, particularly in Yobe State. This gap in knowledge necessitates a comprehensive investigation into the relationship between supply chain disruptions and retail product pricing. Without a clear understanding of these dynamics, supermarkets may struggle to implement effective strategies to mitigate disruptions and stabilize prices. This study aims to address this gap by analyzing the key factors contributing to supply chain disruptions and their subsequent effects on retail product pricing in Yobe State.
Objectives of the Study
Research Questions
Research Hypotheses
Scope and Limitations of the Study
This study focuses on supply chain disruptions and their effects on retail product pricing in supermarkets located in Yobe State. The scope is limited to identifying the factors contributing to supply chain disruptions, analyzing their impact on pricing, and proposing mitigation strategies. Limitations may include the availability of accurate data from supermarket management and potential challenges in accessing certain locations due to insecurity.
Definitions of Terms
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